Showing posts with label press release writing services. Show all posts
Showing posts with label press release writing services. Show all posts

Wednesday, 17 July 2013

Convey The Right Message By Availing Professional Press Release Writing Services

Distributing press releases to desired target customer segments is one of the surest ways of improving online visibility and generating relevant traffic to a business website. For a successful press release campaign, a well written press release is as important as its distribution. Reputed service providers offer more than just press release writing services.

A press release must be newsworthy and should have compelling content to engage readers. It must convey exactly what needs to be communicated. If it is written by an inexperienced person, then there is every chance of miscommunication, since the news release may fail to cover what it is supposed to convey.

If you do not know how to write a press release, then hire the services of a reputed, professional press release service. They have highly experienced teams of press release writers, who can craft a perfect press release for you by covering the news exactly the way you perceive it.

All you need to do is convey what message or news you need to communicate through the press release and it will be written to your utmost satisfaction. In case you are not very clear as to what message should be conveyed, then you only need a short interaction with them. These press release writing services can diligently bring out the proper central idea around which a press release would be written.

Interestingly, there are no additional charges for these add-on services. The service providers work with only one objective that is to create an engaging, meaningful, and well written press release for you. AB Newswire offers one of the most affordable press release writing services and also guarantees unmatched distribution to relevant prospects.

Wednesday, 10 July 2013

How To Write A Press Release Effectively


Preparing a press release requires the combined skill of writing and marketing. You cannot sit in front of a computer and prepare a good press release just like that, unless you are seasoned journalist. Still, you can do it if you are prepared to spend some time on it.

 

Here are some tips on how to write a press release effectively.

 

Start with a bang

Even for a bad press release, there is one thing guaranteed: the readers will read the caption and the first sentence. Sometimes, this is the case with even the best pieces prepared by professional press release writing services. People are so pressed for time these days. Make the heading and the first sentence of a press release as striking and as information-rich as possible. The caption and the first sentence should convey the gist of the press release.

 

If you manage to do that, the chances of a person reading the further part of the press release are high.

 

Use quotations

Our eyes have a tendency to focus on quotations. It would be ideal if the second or third sentence of the press release is a quote. This should be an important tip on how to write a press release effectively. If you are the owner of the company, think of a suitable, well-worded quote, and write it in the press release.

 

Error free text

And here is the final tip on how to write a press release: Ensure that the the press release is free from grammatical and spelling errors, and it is formatted properly, without any fancy fonts or colors. You can also seek the services of an established news release distribution service like AB Newswire to help you out in all aspects related to creating and distributing an impressive release.