Monday 16 September 2013

How To Find Best News Wire Services

News wire services can boost online marketing. These services not only attract more customers to a website, but also help it to realize more sales. There are a zillion news and press release submission agencies on the internet. But not all of them are equally competent.

The trick lies in choosing the smartest operator. The following are some questions you must ask before starting an account with an online press release submission service.

How many submissions do they make?

This is perhaps the most important question of all. The effectiveness of the PR service depends on the number of submissions. The more the submissions, the better will be the results.

Top newswire services make 500 plus submissions to websites, 100 plus submissions to blogs, submissions to all search engines, submissions to almost all major newsfeeds, and submissions to a number of article directories.

Is it possible to verify the results?

Anyone can make such claims. Trust only those news wire services that allow you to verify results. Reliable agencies refund the money in the unlikely situation that the submissions fall short of the promised numbers.

Do they provide reports and statistics?

Top online press release submission services offer both. They provide detailed reports of the number of submissions and names/URLs of the websites and blogs in which the press release appears.

In addition, some of the best companies provide usage statistics as well, such as the number of hits and page views that press release has received and the number of clicks made on the links on that page.

What is the cost of press release submission?


Price should not be a major yardstick in choosing news wire services. You can find websites that offer this service free of cost. You can also find companies that charge exorbitant amounts for their services. Free services do not guarantee any results. Top-notch companies, like AB Newswire, offer cost-effective packages that ensure optimum visibility at digestible prices.

Wednesday 11 September 2013

AB Newswire Offers Paid Press Release Distribution Service


In the pre-internet days, a press release was sent to a group of select journalists and editors who specialized in covering the subject. The internet has turned the process of distributing press releases on its head. Companies can now use an affordable PR marketing solution service to get the widest and most targeted exposure for their news releases with very little effort.

The biggest beneficiaries are of course smaller companies who were not able to get the exposure their news deserved because of limited resources. They could not get the acceptability they wanted among journalists and editors that bigger corporate firms could easily manage. The internet can be used by PR newswire services to distribute the news releases across a wide range of online mediums regardless of the size of the company and the audience they are targeting.

There are multiple benefits of using an affordable PR marketing solution provider for distributing press releases. Companies now have the opportunity to reach their customers and newer markets at significantly lower costs. The optimized press releases can show up on top search engines when anyone across the globe with interest in your type of products or services searches online.

Optimized press releases can help a company get exposure on top search engines when the press releases are optimized for the right keywords and phrases. Using the best and most approved linking strategies can further enhance the chances of more potential customers reading your news releases. It can drive them to your website and help you convert them into your real customers.

If you are aiming for better viewership and increased customer base, it is imperative that you use the services of a proven online press release distributor to achieve your objective. Conventional methods of advertisement may not reach your entire targeted audience base. There’s a huge pool of potential customers out there. You can easily increase your exposure to newer audience using a reliable press distribution service.

It is always better to use a paid press release distribution service because they offer several special features that can help you get increased visibility. A free press release distributor will targeted only specific media resources which might not be useful for you. You can research the market or ask for recommendations to locate the best and most affordable PR marketing solution provider for maximizing the impact and reach of your news releases.

AB Newswire is an affordable PR marketing solution service which helps businesses get their news release published on high traffic media websites. The paid press release distribution service is the first choice of companies looking for a trusted and proven news distribution agency.

Monday 9 September 2013

Press Release Versus Regular Articles

Writing a press release is not the same as creating an article for a blog or a non PR website. This difference often becomes a problem for businesses, individuals, and organizations that have news to share. Just when they think they have mastered the art of writing articles, they are expected to write a newsworthy press release. Many people give up the idea of writing a press release at this point. They do not wish to deal with another learning curve.

If you do not have time or inclination to learn PR writing, request for expert assistance. Many PR Newswire Services offer press release writing as part of their offerings to customers. These news distribution companies also offer a space where you can share your news. Submit your news to as many media outlets as you like, through these PR services.

If you prefer to write your own press release, the PR Newswire Services are invaluable allies in the process. They offer tips and even edit the news item you have written, to ensure it matches news writing standards. One of the first points to keep in mind is that the news you share should be about you or your business. You cannot share a news article about somebody unrelated to you or your organization.

The second major difference between an ordinary article and a news item is that news must have proper attribution. You cannot offer personal opinions in the press release, unless you name the person who holds that opinion. The press release also needs to carry a date. If you wish to stay relevant to the reader, you need to frequently share news on a real time basis.

PR Newswire Services have evolved far enough to become a valuable tool for businesses. Where earlier only large organizations with big budgets could factor press releases into their promotional campaign, today, SMBs are regularly using PR newswire sites as part of their publicity mechanism.


Join the revolution. Submit your news at AB Newswire and gain greater visibility for your business.

Thursday 8 August 2013

Online Press Release Submission: An Effective Marketing Tool

Online press release submission is a more effective marketing tool when compared with the traditional press releases that have been used for decades. In fact, proper use of this technique can attract more visitors to business websites as compared to any other marketing tool. Increase in web traffic has given impetus to its popularity.

Increased Visibility

The biggest benefit is that a single article makes your website more visible. You just write a single document and it is relayed to number of news websites, TV and radio news sites, and social media platforms, along with local, regional, national, and international news sites.

When you realize the importance of this wonderful marketing strategy, the very first question that arises in the mind is how to write apress release. Write the message yourself if you have superb writing skills along with a good command of the language. If you are not sure and confident about the writing bit, it is better to hire a professional to do this task.

Select the Best Available Service Provider

An important point to realize here is that you can get maximum benefit of online press release submission only if you choose the appropriate service provider. Before you arrive at any decision make sure that guaranteed inclusion on maximum websites is offered by service provider. After all getting the widest coverage is major object of this entire exercise.

There is no use waiting for a single moment once you understand the significance of online press release submission. ABNewswire lets you enjoy all the benefits of this valuable marketing weapon so that you can get the maximum possible PR exposure.

Wednesday 17 July 2013

Convey The Right Message By Availing Professional Press Release Writing Services

Distributing press releases to desired target customer segments is one of the surest ways of improving online visibility and generating relevant traffic to a business website. For a successful press release campaign, a well written press release is as important as its distribution. Reputed service providers offer more than just press release writing services.

A press release must be newsworthy and should have compelling content to engage readers. It must convey exactly what needs to be communicated. If it is written by an inexperienced person, then there is every chance of miscommunication, since the news release may fail to cover what it is supposed to convey.

If you do not know how to write a press release, then hire the services of a reputed, professional press release service. They have highly experienced teams of press release writers, who can craft a perfect press release for you by covering the news exactly the way you perceive it.

All you need to do is convey what message or news you need to communicate through the press release and it will be written to your utmost satisfaction. In case you are not very clear as to what message should be conveyed, then you only need a short interaction with them. These press release writing services can diligently bring out the proper central idea around which a press release would be written.

Interestingly, there are no additional charges for these add-on services. The service providers work with only one objective that is to create an engaging, meaningful, and well written press release for you. AB Newswire offers one of the most affordable press release writing services and also guarantees unmatched distribution to relevant prospects.

Tuesday 16 July 2013

Submit Press Releases as Marketing Tools

Press releases have been issued by organizations since decades. Every time a company realized that it had some important notice to be conveyed to its clients, customers, partners, shareholders, and all those concerned, it would submit press releases in the newspaper. With the expansion of media options, press releases have entered the audio and visual medium as well. However, the objective was the same of sharing information.

Press release as a marketing tool

Means of communication have undergone revolutionary changes and now the online medium has created a global village. This has also given rise to immense competition, which makes one look at the purpose of a press release in a different light. It can now be successfully used as a tool for online business marketing. Just bear in mind a few basic rules:

Newsworthy: There should be a ‘story’ worth reporting. Make sure you submit press releases only when you have something to share or inform.

Informative: Every press release should contain answers to all the basic questions: what, when, where, why, who, and how. Even though using for an online marketing purpose, it is important to furnish the reader with all the necessary details.

Attention grabbing: The first thing that one sees is the headline. This could work differently with the online media. With multiple options, it depends upon you as to how you grab attention. It could be with text, images, animations, or a mix of all.

Channelize: No matter how good your product or service, if not marketed well, it never fulfills its purpose. Signing up with press release distributing services could help you get your message across to a wide audience.

With information booming every second, grabbing an eyeball is a challenge. Press release distributing services like AB News Wire help organizations get their press releases published across various media channels, guaranteeing maximum visibility in a short span of time. So, submit press releases only on reputed distribution services for increased visibility.

Wednesday 10 July 2013

How To Write A Press Release Effectively


Preparing a press release requires the combined skill of writing and marketing. You cannot sit in front of a computer and prepare a good press release just like that, unless you are seasoned journalist. Still, you can do it if you are prepared to spend some time on it.

 

Here are some tips on how to write a press release effectively.

 

Start with a bang

Even for a bad press release, there is one thing guaranteed: the readers will read the caption and the first sentence. Sometimes, this is the case with even the best pieces prepared by professional press release writing services. People are so pressed for time these days. Make the heading and the first sentence of a press release as striking and as information-rich as possible. The caption and the first sentence should convey the gist of the press release.

 

If you manage to do that, the chances of a person reading the further part of the press release are high.

 

Use quotations

Our eyes have a tendency to focus on quotations. It would be ideal if the second or third sentence of the press release is a quote. This should be an important tip on how to write a press release effectively. If you are the owner of the company, think of a suitable, well-worded quote, and write it in the press release.

 

Error free text

And here is the final tip on how to write a press release: Ensure that the the press release is free from grammatical and spelling errors, and it is formatted properly, without any fancy fonts or colors. You can also seek the services of an established news release distribution service like AB Newswire to help you out in all aspects related to creating and distributing an impressive release.